→ an nonpartisan guide to California’s 2020 Propositions 🗳️
→ ux/web design, political studies 👨🏽💻
→ oct 2020 - nov 2020 🗓
→ capropositions.guide 🔗 🌎 ← the site is live!
⭐ featured on Mike McPhate's California Sun
⭐ 4300+ unique users from 378 cities across California
role
What started out as a simple voter guide for my parents, soon grew to this full project once I saw its potential. I formatted and designed this voter guide while working alongside a UX Writer. I also was in touch with local publications and political parties to ensure the information being shared was accurate.
problem
Understanding propositions is one of the most tedious part of filling out ballots. The propositions themselves are extremely detailed and complex to understand which can lead to voters making uninformed or rushed decisions.
solution
In this nonpartisan guide, the voter is able to easily understand each proposition and compare endorsements from publications and political parties with various ideologies. These entities have done the intensive research to understand the propositions their arguments are then presented to the voter, allowing them to make a more informed decision and encouraging the voter to view opinions on different sides of the political spectrum.
Check out the guide at capropositions.guide !!
Each proposition has its own page with the endorsers' and official arguments for and against it, allowing the voter to go in depth into each perspective.
The voter can also find a "Voting Tips" page explaining how California voters can ensure that their ballot is counted on Election Day and their voice is heard.
what i learned
Important information is only usable if it's organized in a consumable way for the user. For a topic as daunting as state propositions, the user experience must be simplified and the information digestible while not compromising accuracy. Achieving this balance elicits a positive response from users.
Because the electorate in California is diverse, I was able to understand the value of designing for users of varying age groups, locations, and backgrounds while creating this voter guide.